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The Valley Today is a radio show and podcast dedicated to shining a light on the vibrant community leaders and local events that make the Shenandoah Valley of Virginia truly special.  Insightful conversations, engaging stories, and event details connect listeners with the heart and soul of the valley, showcasing its unique culture, initiatives, and people.

Apr 24, 2026

Let's Be Friends: An Affair to Remember Video - Recorded at An Affair to Remember | Walking Mall, Winchester, VA

Guests:

  • Ian Rushing — Owner, An Affair to Remember (AATR Video)
  • Brady Cloven — Executive Director, Friends of Old Town Winchester

What We Talked About:

An Affair to Remember (ATR Video)

  • Located at 39 South Loudoun Street on the Walking Mall
  • Offers media digitization: VHS, 8mm, 16mm, reel-to-reel audio, slides, and more
  • Photo printing on-site — standard sizes up to large format prints
  • Wedding videography with multiple price packages
  • Corporate branded storytelling / content creation packages
  • Fun live camera in the store window capturing mall passersby
  • Everything is done in-house — no shipping your memories across the country
  • Turnaround: ~1 week for small orders, 2–3 weeks for larger ones
  • Delivery options: DVD, USB thumb drive, or cloud
  • Coming soon: on-site film development
  • Find them: aatrvideo.com | Facebook & Instagram: @AATRVideo

"Have You Met" Video Series

  • A Friends of Old Town initiative produced in partnership with AATR Video
  • Short ~45-second videos introducing Old Town businesses to the public
  • Three questions: Who are you? What don't people know about your shop? Why did you choose Old Town?
  • First video featured Moon Phased — strong engagement and follower growth reported
  • Businesses share videos across their own social media and tag both Friends of Old Town and AATR

Taylor Pavilion — Phase One Complete

  • New permanent stage extension (fits a full band)
  • New canopy over the stage for weather/sun coverage
  • New lighting from Mountain Trails wall to the pavilion
  • Public art planned for the Wine Room building wall and Mountain Trails corner
  • Funding: $75K Virginia Main Street downtown improvement grant + $30K from the Winchester EDA + ~$30K in volunteer in-kind hours
  • Phase two in progress: aluminum truss lighting, outdoor weatherproof projector/screens for movies, and more public art
  • First major use of the new stage: Apple Blossom Festival performances

Brady's Trip to Tulsa — Main Street America Conference

  • Annual national conference for Main Street directors and staff
  • This year's theme: placemaking — how cities balance preserving history while moving forward
  • Highlights: public art on Route 66, collaborative business activation strategies
  • Connected with Greg Beam (now Assistant Town Manager, Mount Jackson) about future collaborations

Upcoming Events in Old Town Winchester:

  • Apple Blossom Kickoff Party — Thursday before Apple Blossom, 6–8:30 PM at Bistro Sojo. Buffet, complimentary wine, DJ, cash bar. Portion of proceeds benefit Highland Food Pantry. Reserve at bistrosojo.com (~20 tickets remaining at time of recording)
  • First Friday — June 5
  • Hop Blossom — June 6
  • KidzFest — June 13
  • Juneteenth — June 19
  • VA250 Jubilee — Coming in 2026
  • Full events calendar: friendsofoldtown.org
  • Social: Friends of Old Town on Facebook | @FriendsofOldTownWINC on Instagram